17 Aug 2011

“Would You Buy This for Your Daughter?”

Not really a vote, but more about the over-sexualizing of young girls that doesn’t stop at Abercrombie and Fitch’s padded bra for 7-year-olds, but extends to American Eagles new line for teens that boasts a bra that adds 2-cup sizes.

Provocative: These highly-sexualised images of a 10-year-old little girl have (thankfully) caused concern

Thanks to my girlfriend Liza for this story (I think…).

In a nation where we’re dealing with sky-high teenage pregnancy rates, where we claim to be trying to get girls to have more positive body image and value themselves based on intellect and achievement rather than looks, are these garments sending the right message?

America, you’re sending girls a mixed message. On one hand you’re saying to have positive body image and love who we are, on the other we’re being marketed makeup and clothing that obviously turns us into someone different. We’re not supposed to go after boys with looks (or really show that much skin at all), yet we’re being sold “boyfriend pushups,” lacy thongs, and magazines like Seventeen (which is read by girls way younger than seventeen, I’ll tell you) or CosmoGirl with feature articles like “476 Ways to be Irresistible.”

By creating so many illusory images of physical perfection, whether on store aisles or storefront ads, magazine covers or TV shows, we speak more to the profit margins of companies than the self-esteem of today’s girls. The unsaid message of that endless rack of juniors’ pushup bras? No matter what size you are, it still isn’t good enough.

This issue might seem trivial, but I think the battle for girls’ empowerment will not only be fought in company boardrooms and campaign rallies, the sports stadium or the conference stage. It’ll be fought on the magazine covers and the storefront ads, on the designer’s table and a department store aisle … where someone else is probably wondering if teenage girls really need pushup bras.

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9 responses to ““Would You Buy This for Your Daughter?””

  1. avatar

    I remember seeing this on the news. This pic is from France’s version of the magazine and the U.S. was calling them on it, saying they went too far. Pray for France. :(

  2. avatar

    There is so much irony surrounding the left. Cosmo, founded by arch-feminist Helen Gurley Brown, has preached to women that their only worth is serving as sex objects for men. And now, of course, they try to expand that “wisdom” down to younger and younger ages. The photo above is hideous. It makes me want to throw up. But the mentality behind it is growing and growing, stealing innocence from those younger and younger.

  3. avatar

    Innocence is beauty. Now. . . innocence is being contaminated in the name of fashion and freedom and the most obvious thing – $$$MONEY$$$

  4. avatar

    Regarding “Would You Buy This For Your Daughter?”, the answer in many cases should be a resounding “NO”. Abercrombie & Fitch is so bad, only a few years ago, at their store in Los Angeles’s Grove shopping center, they would often have shirtless male employees up front. I am male, not a homosexual, and don’t so much as support homosexual rights, so needless to say, it offended me to no end.

  5. avatar

    The picture freaks me out so much who decked that little girl up that way ought to be brought up on child abuse charges.

  6. avatar

    Liza, I liked your article so much my only problem with it was that an article of that nature had to be written. Little girls are wearing things ADULTS should not wear.

  7. avatar

    If I have any daughters, there are better outfits than what I’m seeing that I won’t allow them to wear!

  8. avatar

    It should even be illegal to repost the image! This is horrible! It’s child porn is what it is. That girl needs to be removed from her home and placed in a loving family that knows how a child should be cherished.

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